Market Access & Payer Engagement

Turn Complex Payer Engagements into Formulary Wins

Deliver AMCP dossiers, economic evidence, and value propositions with precision. Track P&T committee engagement across 100+ payers. Manage market access content with the same sophistication that leading sales teams expect—purpose-built for the complex world of formulary decision-making.

Purpose-built for market access teams navigating formulary complexity

The Market Access Challenge in 2025

Payers demand more evidence, formularies grow more restrictive, and your team manages 100+ stakeholder relationships with fragmented tools.

Unprecedented Payer Power

Just 3 PBMs control 70% of prescriptions. Formulary exclusions skyrocketing. Even clinically superior drugs face coverage barriers without compelling economic value.

Rising Evidence Bar

300% increase in evidence requirements. Payers demand AMCP dossiers, budget impact models, real-world evidence, and cost-effectiveness analyses before coverage decisions.

Complex Multi-Stakeholder Coordination

100+ payer engagements per product launch. P&T committees, national plans, regional IDNs, specialty pharmacies—each with unique priorities and decision timelines.

Integrated Intelligence

Formulary Data Where You Need It

Access real-time formulary coverage, competitive positioning, and payer policy data directly within Mobile Locker. Our integration with industry-leading formulary intelligence providers (including MMIT FormTrak) ensures your team has the insights needed to tailor value propositions and win coverage decisions.

Real-Time Coverage Insights

Formulary status, tier placement, and PA requirements by payer—always current, always accessible.

Competitive Positioning

Understand how your products compare to competitors across major payers' formularies in seconds.

Account-Specific Intelligence

Tailor your AMCP dossier and value proposition based on each payer's unique formulary landscape.

Market Access Capabilities That Win Formulary Placement

From AMCP dossier delivery to P&T presentation tracking—everything your team needs.

Centralized Content Library

Organize AMCP dossiers, P&T presentations, economic models, clinical publications, and value summaries by payer, therapeutic area, or content type. Find what you need in seconds.

Remote Payer Engagement

Email AMCP dossier sections, budget impact summaries, or clinical evidence directly to payer stakeholders. Track which materials they view and how long they engage.

Multi-Stakeholder Coordination

Tag content by payer account (UnitedHealthcare, Aetna, BCBS). Access all account-specific materials in one view with full engagement history.

Evidence Update Distribution

New RWE study published? Push updates to entire market access team instantly. Expire outdated dossiers remotely. Ensure consistency across your organization.

Offline Access

Full content library cached locally. Present at P&T meetings without connectivity anxiety. Conference room WiFi down? No problem—everything works offline.

Engagement Analytics

Which payers engage with which content? What sections of your AMCP dossier resonate? Optimize your value proposition based on real engagement data.

From Scattered Documents to Strategic Platform

Market access teams are drowning in Excel spreadsheets, PowerPoint decks, and email attachments. Mobile Locker transforms content chaos into strategic advantage.

The Fragmented Tools Reality

  • AMCP dossiers buried in SharePoint folders
  • P&T presentations scattered across local drives
  • Economic models emailed as attachments (which version is current?)
  • No visibility into what payers actually review
  • Manual tracking of 100+ payer engagements in Excel
  • Outdated materials still in circulation

Mobile Locker Solution

  • All market access content in one organized platform
  • Automatic version control with remote content expiration
  • Track payer engagement with every piece of content
  • Account-based organization (all UnitedHealthcare materials in one view)
  • Instant search and filtering across entire library
  • Secure, compliant, auditable content delivery

The Modern Payer Engagement Workflow

90% of payers prefer virtual or hybrid engagement. Mobile Locker extends your reach beyond the 15-30 minute P&T presentation.

1

Pre-Meeting Prep

Access MMIT formulary data, pull account-specific P&T deck, review prior engagement history. Walk into meeting fully prepared with competitive intelligence.

2

P&T Presentation

Present from Mobile Locker (works offline). Share leave-behind materials on the spot. No connectivity anxiety, no scrambling for files.

3

Follow-Up

Email additional AMCP dossier sections or economic analyses. Track which committee members engage with follow-up materials and for how long.

4

Strategic Insights

Analyze engagement patterns. Which arguments resonated? What questions arose? Refine your value proposition for the next payer based on real data.

Market Access Use Cases

P&T Committee Presentations

You're presenting to UnitedHealthcare's P&T committee next week. Their formulary already covers two competitor products, and you need to demonstrate differentiated value.

Key Benefits:

  • Access real-time formulary data showing competitor tier placement and PA criteria
  • Customize P&T deck with UnitedHealthcare-specific budget impact model
  • Present confidently offline even when committee room WiFi is unreliable
  • Email follow-up AMCP dossier sections and track committee engagement

AMCP Dossier Distribution

Your updated AMCP dossier incorporates new real-world evidence showing 20% reduction in hospitalizations. You need to get this to 50+ payers immediately.

Key Benefits:

  • Upload new dossier version, expire outdated version remotely
  • Distribute to entire market access field team instantly
  • Email dossier sections to payer contacts with personalized messages
  • Track which payers download and which sections they review most

Advisory Board Insights

You're hosting a payer advisory board with 12 pharmacy directors and P&T members to gather feedback on your value proposition and evidence package.

Key Benefits:

  • Scan attendee badges for automatic CRM lead capture
  • Share discussion materials digitally during session
  • Distribute post-meeting summaries with relevant HEOR publications
  • Track which advisors engage with follow-up content

IDN & Health System Access

Cleveland Clinic is evaluating your specialty oncology product for their system formulary. Their team wants to see comparative effectiveness data and budget impact tailored to their patient population.

Key Benefits:

  • Organize all Cleveland Clinic materials in dedicated account view
  • Present customized budget impact model with their specific assumptions
  • Share clinical guidelines positioning your product
  • Monitor which Cleveland Clinic stakeholders engage with materials

Transform Your Market Access Strategy

Stop managing payer engagements with Excel and email. Equip your market access team with the digital platform they deserve.

Schedule Your Demo

See how formulary intelligence and engagement tracking accelerate formulary wins