Medical Congress & Trade Show Content Management
ASCO booth with 47 posters. ACC congress with 12 MSLs. MD&M trade show with live demos. Mobile Locker handles badge scanning, content sharing, QR codes, and offline access—all with lead retrieval integration.
The Congress Content Challenge
Congresses and trade shows are high-stakes, high-stress events. Your booth staff needs instant access to product materials, scientific posters, and pricing sheets—often with unreliable WiFi and hundreds of attendees to engage.
Unreliable Congress WiFi
Convention center WiFi crashes during peak hours. Your booth staff can't access content when HCPs are visiting.
Content Chaos
Product brochures in Dropbox, scientific posters in email, pricing sheets on laptop. Booth staff wastes time searching instead of engaging.
Lead Capture Friction
Scanning badges, sharing content, qualifying leads—all separate systems. Manual processes slow down HCP interactions.
One Platform for the Entire Congress Workflow
Badge scanning, content sharing, QR codes, offline access, and automatic CRM sync—all in one app.
12+ Lead Retrieval Integrations
Works with Experient, ExpoLogic, cvent, and more
True Offline Access
All content pre-loaded before congress—no WiFi needed
Instant Content Sharing
Email posters, brochures, or pricing sheets to HCPs from booth
Auto-Sync to CRM
All badge scans and interactions sync when WiFi reconnects
How It Works: Pre-Congress to Post-Congress
From content prep to CRM sync, Mobile Locker handles the entire congress workflow.
Pre-Load Content
Load congress-specific content library (posters, brochures, product sheets) before event. All accessible offline.
Scan Badges
Scan HCP badges at booth using 12+ supported lead retrieval systems. Qualify leads, capture notes.
Share Content
HCP interested in your product? Email them brochure or poster right from booth. Track engagement.
Auto-Sync
Back at hotel, connect to WiFi. All badge scans, content shares, and interactions automatically sync to CRM.
No manual data entry. No post-congress admin. Everything syncs automatically.
Real-World Congress Scenarios
Pharma Company at ASCO Congress
Context: Oncology pharma company exhibiting at ASCO (American Society of Clinical Oncology) annual meeting. 47 clinical posters, 8 booth staff, 5,000+ attendees.
Challenge: Booth staff needs instant access to all 47 posters. Must scan HCP badges, share posters via email, and track engagement—all with unreliable convention center WiFi.
Solution: Pre-load all 47 posters into Mobile Locker before congress. Booth staff works offline. Scan HCP badges with iCapture integration. Email posters directly from booth. Track which HCPs view which posters. All interactions sync to Veeva CRM when WiFi reconnects.
Result: 347 badge scans, 89 poster shares, all synced to Veeva CRM. Follow-up emails sent within 48 hours.
ASCO Booth Badge Scanning
Medical Device Manufacturer at MD&M West
Context: Surgical device company exhibiting at MD&M (Medical Design & Manufacturing) trade show. Product demos, technical spec sheets, pricing information.
Challenge: Sales engineers need instant access to product specs, CAD drawings, and pricing sheets during live demos. Must capture contact info from VAC (Value Analysis Committee) members visiting booth.
Solution: Load all product materials into Mobile Locker before trade show. Reps demo products using iPads—all content offline. Scan attendee badges with CVENT lead retrieval. Share technical specs and pricing via email. Auto-sync to Salesforce.
Result: 124 leads captured, 47 technical spec sheet shares, 12 pricing discussions. All tracked in Salesforce for immediate follow-up.
MD&M Product Demo
Medical Affairs Team at ACC Congress
Context: Cardiology medical affairs team at ACC (American College of Cardiology) scientific sessions. 12 MSLs, 23 scientific posters, MIRF (Medical Information Request Form) responses.
Challenge: MSLs need access to scientific posters and MIRF responses for off-label questions. Must track KOL interactions separately from sales activities. No promotional content.
Solution: Create separate Medical Affairs content library in Mobile Locker (not accessible to sales reps). MSLs scan KOL badges, share posters and MIRF responses, track scientific exchanges. All interactions sync to Veeva CRM with Medical Affairs tagging.
Result: 89 KOL interactions documented, 34 scientific posters shared, 12 MIRF responses provided. All tracked separately from sales activities.
ACC Medical Affairs
Works with 12+ Lead Retrieval Systems
Mobile Locker integrates with the lead retrieval systems you're already using at congresses and trade shows.
No proprietary hardware: Use your existing iPhones and iPads—no need to rent lead retrieval devices
One unified workflow: Badge scanning + content sharing + analytics in one platform
Auto-sync to CRM: All leads automatically sync to Salesforce, Veeva, Microsoft Dynamics, or other CRMs
ATS (American Tradeshow Services)
Capture Technologies
CompuSystems
Cvent
Experient
ExpoLeads Mobile
ExpoLogic
FieldDrive
qConnection
ShowCare
TPNI Engage
XPress Leads
No Lead Retrieval? Use Business Card Scanner
At smaller congresses without lead retrieval systems? Mobile Locker's business card scanner uses OCR to extract name, title, company, phone, email, and address—then syncs directly to CRM.
Learn About Business Card ScannerKey Features for Congresses
Badge Scanning with 12+ Integrations
Scan HCP badges using Experient, ExpoLogic, cvent, and other lead retrieval systems. Qualify leads, capture notes, associate to therapeutic area.
Pre-Load Content Before Congress
Load all congress-specific content (posters, brochures, product sheets) before event. No reliance on convention center WiFi.
Instant Content Sharing via Email
HCP interested in your poster or product sheet? Email it to them directly from booth. Track who opens what.
Auto-Sync to CRM
All badge scans, content shares, and interactions automatically sync to Salesforce, Veeva CRM, Microsoft Dynamics, or other CRMs when WiFi reconnects.
Medical Affairs Separation
Separate content libraries for medical affairs and sales. MSL-only content never accessible to sales reps. Maintain strict compliance.
Business Card Scanner (OCR)
No lead retrieval at smaller congresses? Scan business cards with OCR. Extracts name, title, company, phone, email, address—syncs to CRM.
Learn MoreCongress Spaces with QR Codes
Create congress-specific "Spaces" with unique QR codes. HCPs scan the code to access your booth materials—no email required.
Unique QR Code per Congress
Generate a unique QR code for each congress. Display it at your booth. HCPs scan to access all your content.
Congress-Specific Content Library
Create separate content libraries for ASCO, ACC, MD&M, etc. HCPs see only content relevant to that congress.
Track QR Code Scans
See how many HCPs scanned your booth QR code. Track which content they viewed. Follow up with engaged prospects.
No App Download Required
HCPs scan QR code with iPhone camera—no app download. Instant access to your congress materials on their device.
Congress QR Code in Action
Example: ASCO 2025 Booth
Your oncology company has a booth at ASCO 2025. You create an "ASCO 2025" Space with 47 posters and 12 product brochures. Display the unique QR code at your booth. 347 HCPs scan the code over 3 days. You track which posters each HCP viewed. Follow up after congress with personalized emails.
Result: 89 HCPs spent 5+ minutes viewing multiple posters. Identified high-value prospects for immediate follow-up.
Major Medical Congresses & Trade Shows
Pharma & Life Sciences
- ASCO (oncology)
- ASH (hematology)
- ACC (cardiology)
- AHA (heart association)
- ESMO (European oncology)
- AAD (dermatology)
- ADA (diabetes)
- AAN (neurology)
Medical Devices
- MD&M West (design & manufacturing)
- MD&M East
- MEDICA (Düsseldorf)
- Arab Health (Dubai)
- HIMSS (health IT)
- RSNA (radiology)
- Orthopedics Today
- CES (consumer electronics)
Diagnostics & Lab
- AACC (clinical chemistry)
- CAP (pathology)
- MEDLAB (Middle East)
- ECCMID (microbiology)
- ASM Microbe
- Lab Innovations (UK)
- A2LA (accreditation)
- Pittcon (lab science)
"We used Mobile Locker at ASCO and ACC this year. Badge scanning, content sharing, offline access—everything worked flawlessly. Our MSL team loved it."
Dr. James K., Medical Affairs Director, Global Oncology Company
Ready for Your Next Congress?
Badge scanning, QR codes, offline access, lead retrieval integration. See how Mobile Locker simplifies medical congress content management.
Works with 12+ lead retrieval systems • True offline access • CRM-agnostic